Plan:

Form: Webpage/website

Function: persuade people to buy products

ML: what techniques are being used to make meaning?
Logo/masthead uses a sans serif font which conveys that it is a contemporary website. Masthead/title “low” has an arrow going down around the “O” to symbolise that the price has been decreased. There are is no main image but instead four small images.

I: who produces, distributes, regulates?
Marketing

G: what type is it?
Internet webpage/advert

R: who/what is being represented? How?
The list of products written down seem to appeal to more of a male audience as they are written in blue and the typography used is very simple.

A: who is it aimed at? How do they consume the text?
Interactive-active audience
Pleasures are interaction and entertainment
Slogan: “style does not have to cost the earth” suggests that this advert is aimed at reformers- as they are people who are concern about the environment.

I: what are the beliefs/messages/values underpinning the texts?
Capitalist ideologies-as they are portraying the pda, printer and carry case something you should have and that it is on a good offer.


http://www.thorburn.co.uk/ecafolder/Images/Lowestontheweb/Picture%20in%20Document1.jpg